Who We Are
We help you unlock value and achieve Marketing Operations excellence.
We unlock the value of your investments.
CRMT Digital gives your Marketing and Sales teams the power to unlock the value of your investments with dynamic, expert strategies.
We’re happiest when we’re solving challenges, collaborating closely, and maximising our knowledge and experience; supporting as an extension of your team. We’ll help you drive effectiveness, ensure efficiency, and prove the value of Marketing by aligning Marketing Operations with key business performance objectives.
We unlock value in your data, overcoming obstacles and turning insights into actions.
What we can do for you
We’ll transform your Marketing activities into agile, demand-focused programs that run efficiently and deliver a real return on investment. We collaborate closely with our clients, providing best practice consulting, technical platform deployment, integration, and outsourced Marketing Operations services.
Marketing Experts
CRMT Digital are the Marketing Operations Experts
1999
CRMT Digital was established and has been at the forefront of marketing operations ever since.
Global
CRMT Digital work with blue chip companies around the world to help them achieve operations excellence.
Leaders
We work with the world’s leading sales and marketing technologies to help marketers maximise the value from their investment.
Marketing Experts
Meet the team
Andrew co-founded the company in 2000 and is responsible for the strategic direction of the business as well as maintaining close relationships with clients to ensure successful programme delivery. He leads CRMT Digital with a clear purpose to align clients’ sales and marketing processes to drive business revenue.
Tony co-founded the company with Andrew in 2000. An executive-level technical specialist with substantial experience in Marketing Automation, CRM and business process management, Tony is a trusted advisor to all CRMT Digital’s clients.
As a founding member of the leadership team at CRMT Digital I manage the client relationship lifecycle from on-boarding through growth and expansion. My own client side experience means the services and delivery teams are geared toward client success measures and have a real understanding of adding value and anticipating client needs.
As a member of the Leadership team, Joanna is responsible for all aspects of Sales & Marketing from strategy development through to nurturing successful relationships with prospects. She is experienced in Marketing Operations and with a background in Client Services, is ideally positioned to look for solutions to the complex challenges the modern marketer faces.
As a member of the Leadership team, Len heads up a team of Marketing Technologists, Data Analysts, Consultants and Developers serving global B2B technology brands. His team are committed to adding scalability, agility and consistency to their clients marketing efforts, empowering every CMO to achieve more.
A technology enthusiast with a couple of years of experience as a Digital Marketing Specialist, working in several CRM platforms, mainly Marketo. Familiar with HTML, CSS, JavaScript, responsive designs and much more tech-related – everything a person needs for a successful career in digital marketing.
I consult on best practice solutions across a multitude of marketing automation platforms, specialising and certified in Pardot and HubSpot. I pride myself on being a problem solver and passionate about delivering valuable solutions. My experience consists of both in house and agency side which allows me to consult, design and implement processes with the customer in mind, across large and small organisations.
Fun fact: Is a self-proclaimed plant enthusiast, has accumulated many exotic and interesting plants since the pandemic
As a part of the production team, I deliver day-to-day clients’ marketing automaton needs. A tech enthusiast with a penchant for creative writing, I strive for a holistic approach in problem solving, anticipating client’s needs, and delivering value based on established framework of expected outcomes. I am a Marketo practitioner with some experience in working with CRMs CMS’s as well as HTML, CSS, and JavaScript. I am person of many interests (and easy to work with)!
Motivated, teamwork-oriented and results driven data analyst. My experience consists of utilizing BI toolsets such as SQL, Excel, Tableau, Power BI, and other related data tools used for structuring, analysing, and visualizing.
Dorina is Digital Marketing Specialist at CRMT Digital where she acts as internal marketing technical lead, contributing to task completion of clients’ marketing needs and reports on outcomes. She is responsible for defining project scope, overseeing production works to ensure they align with overall marketing goals, as well as delivering solutions to client. As certified Marketo Certified Expert she advices on best practices for marketing operations and ensures that set up, testing and execution of digital campaigns align with business targets.
Before CRMT Digital, Dorina completed a Msc. on Social Media and Web technologies in Linnaeus University and she brings more than 7 years of experience in Digital Marketing field from international organisations.
My role at CRMT is within the data team. I have experience and knowledge of various BI platforms and CRM systems including Power BI, Domo, Salesforce (soon to be certified admin!), HubSpot and of course, good old Excel! A large part of my role is supporting marketing functions by analysing data to gain insights into marketing activities, along with reporting on performance.
Patrick’s primary focus is developing for and supporting our Demand.Center and Normalator platforms. With extensive experience in utilizing various marketing automation platform APIs, Patrick can also be valuable in helping solve some of the more technical or complex challenges faced by our clients.
I am responsible for the smooth day-to-day running of the delivery team, managing scheduling of resources, internal projects and systems as well as providing reporting to the leadership team. Proud to have been with the company for over 20 years and contributed to its growth and continued success.
Joining the CRMT Digital team in 2019, as a DMS. Focusing on Marketo automation and web design.
Using software to automate monotonous marketing work, automate repetitive tasks such as email marketing, marketing campaigns etc. Not just for the sake of efficiency, but also to provide a more personalized and tailored experience for our customers.
As a Certified Marketo Engage Business Practitioner, I rely on marketing automation to makes these tasks faster, more efficient and easier to do.
Hristijan is a Digital Marketing Production Specialist, and a young enthusiast willing to make a change within the constant changing world. As the digital era is at its peak and expanding daily, everyone working in the digital sector must know that this is not a job that you can learn and learn once. Each day the technology is upgrading and with it a digital specialist must update his/her knowledge as well.
With over 20 years experience working in the marketing industry across data, digital and technology. I have worked with global B2B and B2C clients across sectors including tech, automotive, financial services, banking, retail and travel. I am a passionate Senior Customer Success Manager, who builds strong working relationships with clients to ensure they succeed in achieving their strategic goals and business needs.
Aylwyn has worked in CRM Marketing for both B2C and B2B; client and agency side; so, has a thorough understanding of our clients’ needs and how to overcome challenges. Over the last 5 years Aylwyn has driven success for accounts with a focus on technology, such as Samsung, Virgin Media and Lenovo.
As part of the Customer Success Team, Paul works closely with the CRMT Digital Production Team as a Traffic Manager and is responsible for the management and scheduling of clients production requests. Highly experienced in Campaign Management and Client Services, Paul is ideally positioned working with clients to understand, advise and aid on their production requirements.
Alan is a Marketing Operations Consultant who combines a strong technical background with a deep understanding of the Marketing Operations discipline. He has a proven record of delivering real value for customers. As a certified consultant with almost 15 years experience in both Marketo and Oracle Eloqua, he is a trusted advisor to businesses seeking to maximise their marketing effectiveness and optimise their marketing technology stack.
Kamilla is a marketing operations consultant with a passion for solving complex issues. Her main strength lies in understanding her clients’ complete technology landscape, warts and all, which enables her to design customised and highly effective solutions for her clients. She has extensive experience both client and agency side, and is certified in numerous marketing technologies, including Marketo, HubSpot and Drift.
Fun fact: Kamilla, being Norwegian, is known to put her “Norwegian hat” on when things need to be done.
I provide best practice knowledge on marketing technology related projects, specialising in Marketo and HubSpot with over 2 years experience including HubSpot Certifications. I am a passionate Digital Marketing Specialist, taking pride in meeting client expectations with my deliverables.
Filip is one of our Digital Media Production Specialists responsible for automating email production tasks such as email and campaign creation for clients. Working closely with the team and with a background in the email production pipeline, Filip ensures the clients’ requests are implemented into the final product as best as possible.
Digital Marketing Specialist with strong technical background and management skills. Experienced in managing and delivering all types of content through different automation platforms, content management systems and CRMs.
Technical lead responsible for achieving overall objectives, requirements set up, estimates and deliverables within the project scope. Works on campaign set up and quality control. Communication with clients on day-to-day basis.
Passionate about design and programming languages. Prior to joining CRMT, Marija worked as a design, marketing coordinator and a content manager in the b2b and IT sector for over 6 years.
I recently joined CRMT and I have become immersed in a number of projects including website transformation, marketing automation and data integration for our clients. My remit is to manage the day-to-day relationship with key accounts such as TeamViewer, Visma and Insight and ensure the smooth workflow of projects and requests with our marketing, service and delivery teams in a timely and effective manner. The experience I have of managing projects client-side means that I have a unique perspective when it comes to understanding and anticipating the needs of the client.
Digital Marketing Specialist with strong technical background and management skills. Experienced in managing and delivering all types of content through different automation platforms, content management systems and CRMs.
Technical lead responsible for achieving overall objectives, requirements set up, estimates and deliverables within the project scope. Works on campaign set up and quality control. Communication with clients on day-to-day basis.
Passionate about design and programming languages. Prior to joining CRMT, Marija worked as a design, marketing coordinator and a content manager in the b2b and IT sector for over 6 years.
I recently joined CRMT and I have become immersed in a number of projects including website transformation, marketing automation and data integration for our clients. My remit is to manage the day-to-day relationship with key accounts such as TeamViewer, Visma and Insight and ensure the smooth workflow of projects and requests with our marketing, service and delivery teams in a timely and effective manner. The experience I have of managing projects client-side means that I have a unique perspective when it comes to understanding and anticipating the needs of the client.
Julian has 5+ years’ experience with Marketo including designing and building nurture programs, lead scoring models, intent reporting, email programs and best practices. Julian is always looking for opportunities to add to his skillset and learn new technologies.
Andrew Freeman
CEO
Tony Sprague
CTO
Andrew co-founded the company in 2000 and is responsible for the strategic direction of the business as well as maintaining close relationships with clients to ensure successful programme delivery. He leads CRMT Digital with a clear purpose to align clients’ sales and marketing processes to drive business revenue.
Tony co-founded the company with Andrew in 2000. An executive-level technical specialist with substantial experience in Marketing Automation, CRM and business process management, Tony is a trusted advisor to all CRMT Digital’s clients.
Alison Saunders
Customer Success Director
Joanna Mills
Sales & Marketing Director
As a founding member of the leadership team at CRMT Digital I manage the client relationship lifecycle from on-boarding through growth and expansion. My own client side experience means the services and delivery teams are geared toward client success measures and have a real understanding of adding value and anticipating client needs.
As a member of the Leadership team, Joanna is responsible for all aspects of Sales & Marketing from strategy development through to nurturing successful relationships with prospects. She is experienced in Marketing Operations and with a background in Client Services, is ideally positioned to look for solutions to the complex challenges the modern marketer faces.
Len van Hoogenhuijze
Consultancy Director
Aleksandar Andovski
Digital Marketing Specialist
As a member of the Leadership team, Len heads up a team of Marketing Technologists, Data Analysts, Consultants and Developers serving global B2B technology brands. His team are committed to adding scalability, agility and consistency to their clients marketing efforts, empowering every CMO to achieve more.
A technology enthusiast with a couple of years of experience as a Digital Marketing Specialist, working in several CRM platforms, mainly Marketo. Familiar with HTML, CSS, JavaScript, responsive designs and much more tech-related – everything a person needs for a successful career in digital marketing.
Lisa Fleckhaus
Senior Marketing Technology Specialist
Stojan A. Ezhov
Digital Marketing Specialist
I consult on best practice solutions across a multitude of marketing automation platforms, specialising and certified in Pardot and HubSpot. I pride myself on being a problem solver and passionate about delivering valuable solutions. My experience consists of both in house and agency side which allows me to consult, design and implement processes with the customer in mind, across large and small organisations.
Fun fact: Is a self-proclaimed plant enthusiast, has accumulated many exotic and interesting plants since the pandemic
As a part of the production team, I deliver day-to-day clients’ marketing automaton needs. A tech enthusiast with a penchant for creative writing, I strive for a holistic approach in problem solving, anticipating client’s needs, and delivering value based on established framework of expected outcomes. I am a Marketo practitioner with some experience in working with CRMs CMS’s as well as HTML, CSS, and JavaScript. I am person of many interests (and easy to work with)!
David Ivanov
Data Analyst
Dorina Axhirexha
Digital Marketing Specialist
Motivated, teamwork-oriented and results driven data analyst. My experience consists of utilizing BI toolsets such as SQL, Excel, Tableau, Power BI, and other related data tools used for structuring, analysing, and visualizing.
Dorina is Digital Marketing Specialist at CRMT Digital where she acts as internal marketing technical lead, contributing to task completion of clients’ marketing needs and reports on outcomes. She is responsible for defining project scope, overseeing production works to ensure they align with overall marketing goals, as well as delivering solutions to client. As certified Marketo Certified Expert she advices on best practices for marketing operations and ensures that set up, testing and execution of digital campaigns align with business targets.
Before CRMT Digital, Dorina completed a Msc. on Social Media and Web technologies in Linnaeus University and she brings more than 7 years of experience in Digital Marketing field from international organisations.
Annabelle Loveluck
Data Analyst
Patrick Wilson
Senior Software Engineer
My role at CRMT is within the data team. I have experience and knowledge of various BI platforms and CRM systems including Power BI, Domo, Salesforce (soon to be certified admin!), HubSpot and of course, good old Excel! A large part of my role is supporting marketing functions by analysing data to gain insights into marketing activities, along with reporting on performance.
Patrick’s primary focus is developing for and supporting our Demand.Center and Normalator platforms. With extensive experience in utilizing various marketing automation platform APIs, Patrick can also be valuable in helping solve some of the more technical or complex challenges faced by our clients.
Judy Watson
Operations Manager
Marko Mladenovski
Marketing Automation Specialist / Digital Marketing Specialist
I am responsible for the smooth day-to-day running of the delivery team, managing scheduling of resources, internal projects and systems as well as providing reporting to the leadership team. Proud to have been with the company for over 20 years and contributed to its growth and continued success.
Joining the CRMT Digital team in 2019, as a DMS. Focusing on Marketo automation and web design.
Using software to automate monotonous marketing work, automate repetitive tasks such as email marketing, marketing campaigns etc. Not just for the sake of efficiency, but also to provide a more personalized and tailored experience for our customers.
As a Certified Marketo Engage Business Practitioner, I rely on marketing automation to makes these tasks faster, more efficient and easier to do.
Hristijan Sion Nikolovski
Digital Marketing Specialist
Anissa Horstmann
Senior Customer Success Manager
Hristijan is a Digital Marketing Production Specialist, and a young enthusiast willing to make a change within the constant changing world. As the digital era is at its peak and expanding daily, everyone working in the digital sector must know that this is not a job that you can learn and learn once. Each day the technology is upgrading and with it a digital specialist must update his/her knowledge as well.
With over 20 years experience working in the marketing industry across data, digital and technology. I have worked with global B2B and B2C clients across sectors including tech, automotive, financial services, banking, retail and travel. I am a passionate Senior Customer Success Manager, who builds strong working relationships with clients to ensure they succeed in achieving their strategic goals and business needs.
Aylwyn Michel
Senior Customer Success Manager
Paul Hinnell
Customer Success Executive
Aylwyn has worked in CRM Marketing for both B2C and B2B; client and agency side; so, has a thorough understanding of our clients’ needs and how to overcome challenges. Over the last 5 years Aylwyn has driven success for accounts with a focus on technology, such as Samsung, Virgin Media and Lenovo.
As part of the Customer Success Team, Paul works closely with the CRMT Digital Production Team as a Traffic Manager and is responsible for the management and scheduling of clients production requests. Highly experienced in Campaign Management and Client Services, Paul is ideally positioned working with clients to understand, advise and aid on their production requirements.
Alan Chatfield
Marketing Operations Strategist
Kamilla Heap
Marketing Operations Consultant
Alan is a Marketing Operations Consultant who combines a strong technical background with a deep understanding of the Marketing Operations discipline. He has a proven record of delivering real value for customers. As a certified consultant with almost 15 years experience in both Marketo and Oracle Eloqua, he is a trusted advisor to businesses seeking to maximise their marketing effectiveness and optimise their marketing technology stack.
Kamilla is a marketing operations consultant with a passion for solving complex issues. Her main strength lies in understanding her clients’ complete technology landscape, warts and all, which enables her to design customised and highly effective solutions for her clients. She has extensive experience both client and agency side, and is certified in numerous marketing technologies, including Marketo, HubSpot and Drift.
Fun fact: Kamilla, being Norwegian, is known to put her “Norwegian hat” on when things need to be done.
Izidro De-Souza
Digital Marketing Specialist
Filip Trichkov
Digital Media Production Specialist
I provide best practice knowledge on marketing technology related projects, specialising in Marketo and HubSpot with over 2 years experience including HubSpot Certifications. I am a passionate Digital Marketing Specialist, taking pride in meeting client expectations with my deliverables.
Filip is one of our Digital Media Production Specialists responsible for automating email production tasks such as email and campaign creation for clients. Working closely with the team and with a background in the email production pipeline, Filip ensures the clients’ requests are implemented into the final product as best as possible.
Marija Bozhinovska
Digital Marketing Specialist
Nour Arthur
Customer Success Manager
Digital Marketing Specialist with strong technical background and management skills. Experienced in managing and delivering all types of content through different automation platforms, content management systems and CRMs.
Technical lead responsible for achieving overall objectives, requirements set up, estimates and deliverables within the project scope. Works on campaign set up and quality control. Communication with clients on day-to-day basis.
Passionate about design and programming languages. Prior to joining CRMT, Marija worked as a design, marketing coordinator and a content manager in the b2b and IT sector for over 6 years.
I recently joined CRMT and I have become immersed in a number of projects including website transformation, marketing automation and data integration for our clients. My remit is to manage the day-to-day relationship with key accounts such as TeamViewer, Visma and Insight and ensure the smooth workflow of projects and requests with our marketing, service and delivery teams in a timely and effective manner. The experience I have of managing projects client-side means that I have a unique perspective when it comes to understanding and anticipating the needs of the client.
Julian Wisdom
Senior Marketing Technology Specialist
Julian has 5+ years’ experience with Marketo including designing and building nurture programs, lead scoring models, intent reporting, email programs and best practices. Julian is always looking for opportunities to add to his skillset and learn new technologies.
At CRMT Digital, we aim to become a seamless extension of your team, giving you all the tools, expertise and support you need to achieve marketing operations excellence.”
Andrew Freeman
CEO
