Alexandre Papillaud, Global Demand Center Director for an International IT Security Organisation, reveals how CRMT assisted with the complex migration to Eloqua marketing automation, and implementation of lead nurturing and lead scoring.
Here are 5 essential lead nurture campaigns that you should add to your to-do list to drive your demand generation strategy and improve marketing ROI. Don’t leave opportunities to fester and your hard-earned marketing efforts wasted. Automating personal and dynamic nurture communications is an ideal way to stay in touch with prospects and customers to … Continued