Email Marketing in an Opt-In World
There has been a revolution in email marketing. Personalisation is king. Volume no longer matters. Adopting a customer-centric approach is the key to success.
Tag: email marketing
5 Essential Lead Nurtures (You Need in Place Right Now)
Here are 5 essential lead nurture campaigns that you should add to your to-do list to drive your demand generation strategy and improve marketing ROI. Don’t leave opportunities to fester and your hard-earned marketing efforts wasted. Automating personal and dynamic nurture communications is an ideal way to stay in touch with prospects and customers to … Continued