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Insights and resources to power your Marketing Operations

Explore expert advice, industry insights and practical guides to help you optimise systems, strategy and success.

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2023 marketing predictions

2023 Marketing predictions

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Data Literacy – The Road Towards a Data Driven Culture

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A mind map of words

5 Marketing Performance Metrics For Your C-Suite Dashboard

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A race track disappearing into a misty horizon with 2022 printed onto it

2022 Marketing Predictions

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Ops takes centre stage (finally)

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The definitive guide to Behavioural Segmentation

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The importance of strong company culture in navigating the COVID pandemic

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Tools for scaling digital marketing

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Virtual Decisions – Takeaways from the Forrester B2B Summit 2021

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Acquia Campaign Studio – a Marketing Automation enthusiast’s review

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Template, Automate, Propagate within Marketing Operations

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2021 Marketing Operations Trends

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Firework display

Bye Bye 2020…

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How our customers are dealing with GDPR several years on

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The Secrets to B2B Omni-channel Marketing Success in 2020

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5 steps to building a Sales Insight Engine

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How to fix your Demand Center

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Overcoming The Every Day Challenges A Modern Marketer Faces

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The Personal Touch: Maximising Intent

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It’s Time to Remove the Database Blindfold

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