Marketing Operations is central to many business growth strategies, thus impacting Sales and IT departments.
Our eGuide highlights how the future of Marketing Operations will affect Sales and IT, including:
- Closer alignment between Sales and IT, leading to a single, insightful, view of the customer.
- IT linking Marketing and Sales, driving a collaborative effort towards converting leads into customers.
- Making Sales and IT essential components to winning and retaining business.
Don't forget to share!